Category Archives: Facebook

And Now We Visit the Hydrox Grave

Writing today’s MediaBizBloggers piece got me thinking about Hydrox. Hydrox cookies. Remember those? Google doesn’t: . Hydrox was like Oreo (pl. Oreos), but was called Hydrox (pl: Hydroxes?) In 2008, Kellogg’s brought Hydrox back “as a limited 100th anniversary edition,” … Continue reading

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What’s in a ‘Like’? Oreo, Facebook and the Future of Social Brands

Click here to read my MediaBloggersBiz.com piece, published today. You may just Like it… Cross-posted on usblog.havasdigital.com

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Does Coke Want To Be More Than Liked?

Just took a look on Facebook and saw this curious update from Coca-Cola at the top of my news feed: Not to state the obvious, but the update is asking 22.5 million Facebook users who have already “Liked” Coke to … Continue reading

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From From Like to Unlike: World’s Largest Taco Giveaway on Facebook Hates My Printer

For one taco, Taco Bell today offered to buy my Facebook Like. I accepted. Oh no… here it comes… sorry…can’t stop… must type… they had me at Taco. Baaah! Sorry. Then, I couldn’t print out the coupon. It seems from … Continue reading

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On Facebook, You Like This Guy a Lot

“Actor”/personal brand Vin Diesel has more than 20.4 million Facebook fans/likers. Diesel power! That fandom ranks V.D. No. 13 overall on the Facebook Fan Page List. Yup, Vin Diesel. Why? Well, maybe because he started Facebooking a while back and … Continue reading

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Infinite Like? The T-Pain Facebook “Like” Button Tattoo

This has been making the rounds today: First off, is it ironic to lead with a tweet about a Facebook “Like” button tattoo? It’s a social networking ecosystem, after all… Anywho, here’s the tattoo: I’m not sure I like the … Continue reading

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Social Networkers: Don’t Go Outside (Today)

A recent piece on the 10 most popular brand pages on Facebook produced, among others, this important reader comment: Harsh, Mike. And dangerous, my angry friend. Check out our weather in Boston below (or from the “Ridiculous cold…” editorial source).  … Continue reading

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Time Mag to You: In Your Face!

Is the irony not rich? Mark Zuckerberg, quite rich himself, is Time magazine’s (remember those?) Person of the Year. Zuckerberg may not be print’s Grim Reaper, but he’s helping dig the grave and, in the least, is a symbolic figure … Continue reading

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Good Afternoon!!! Did You Have a Good Morning?!?

Interesting piece by Matthew Creamer in Ad Age regarding brand relevance within social media (Facebook, in particular), but I contend that banal is not social media engagement strategy that will work for most brands as an ongoing effort. There’s nothing … Continue reading

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