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Apples to Oranges: Brands Finding Safety in Boring Social
Coincidentally, @adage retweeted this shortly after I’d been having a related conversation with a coworker today: #mecon Quittner "brands should be like magazines, I'd like to be editor in chief of Bud Lite"— Tony Effik (@aeffik) November 15, 2011 I … Continue reading →
Posted in Advertising, Branded Content, Social Media, Twitter
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Tagged #mecon, @adage, Ad Age, brand identity, John Quittner, juice, PepsiCo, Shiv Singh, Social Media, Twitter
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