Monthly Archives: November 2010

Good Afternoon!!! Did You Have a Good Morning?!?

Interesting piece by Matthew Creamer in Ad Age regarding brand relevance within social media (Facebook, in particular), but I contend that banal is not social media engagement strategy that will work for most brands as an ongoing effort. There’s nothing … Continue reading

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Today is Last Friday’s Future

In general, I’m not an early adopter. I haven’t yet cut the (cable) cord. I’m in no hurry. I also still get my Netflix—on DVD. Considering I’m now in the minority of Netflix subscribers (more are streaming), it’s surprising I … Continue reading

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When Media Fragments Inside Earbuds (of the Person on the Treadmill Next to You), Do You Hear It?

Occasionally, I’ll still watch one of those network evening newscasts. For the most part, I’m a fan of Brian Williams’ / NBC’s curation—I find it reassuring to receive a relatively trusted package. It’s a start. If I want more I … Continue reading

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