Monthly Archives: December 2010

When You Do Not Have Mail

Posted on December 29, 2010 by David Puner

Yesterday, on account of #snowpocalypse2010, I didn’t get mail. Fine by me, although surprising. Until yesterday, the mailman has always had a Santa-down-the-chimney mystique about him (or her, as the case may be). What happened, I wondered, to “Neither snow … Continue reading →

Posted in Email, Social Media, The Future | Tagged , , , , , , | Leave a comment

LinkedIn Creepiness

Posted on December 23, 2010 by David Puner

Yesterday, a friend tweeted the following: I could not agree more and was just recently thinking the same thing. I don’t think I’ve imported email contacts into LinkedIn. So what gives with the algorithmic creepiness, LinkedIn? Check out some of … Continue reading →

Posted in Social Media, Social Networking | Tagged , , | Leave a comment

The Price is Print?

Posted on December 23, 2010 by David Puner

Reports of their demise greatly exaggerated or not, I still subscribe to actual print magazines. With an ever expanding media consumption mix, I recently cast away one of these magazine subscriptions. It was painless and I can envision starting to … Continue reading →

Posted in Magazines, Media, Print, Subscriptions | Tagged , , , , , , , , | Leave a comment

Fortune Cookie Tweeting

Posted on December 22, 2010 by David Puner

Brands are better served differentiating themselves in social media by ensuring their social media copy is less fortune cookie copy; more sharp, conversational copywriting. A quick scroll of the Coca-Cola tweet stream, reveals they are sparing with broadcast tweets (the … Continue reading →

Posted in Advertising, Branded Content, Social Media, Twitter | Tagged , , , , , | Leave a comment

Small Town Lament

Posted on December 21, 2010 by David Puner

In the recent Bob Edwards’ interview of John Mellencamp (Bob Edwards Weekend podcast), Mellencamp talks a bit about progress and quality of life. He then says: The invention of computers and the internet… is going to turn around and destroy … Continue reading →

Posted in Community, Social Media, The Future | Tagged , , , , , , | Leave a comment

Time Mag to You: In Your Face!

Posted on December 15, 2010 by David Puner

Is the irony not rich? Mark Zuckerberg, quite rich himself, is Time magazine’s (remember those?) Person of the Year. Zuckerberg may not be print’s Grim Reaper, but he’s helping dig the grave and, in the least, is a symbolic figure … Continue reading →

Posted in Facebook, Magazines, Media, Social Media, Subscriptions, The Future | Tagged , , , , , , , , , , , , | Leave a comment

Bacon Wrapped in Google TV Bacon, Inside Film Bacon

Posted on December 3, 2010 by David Puner

Last night I stopped the DVR, mid-fast forward, mid-program interruption, to watch a commercial. Yup. It was a short version of this Logitech spot featuring Kevin Bacon playing an unlikely (or likely, as the case may be) Kevin Bacon devotee. … Continue reading →

Posted in Advertising, Branded Content, Media Consumption, Television, The Future | Tagged , , , , , , | Leave a comment