Monthly Archives: February 2011

And Now We Visit the Hydrox Grave

Posted on February 28, 2011 by David Puner

Writing today’s MediaBizBloggers piece got me thinking about Hydrox. Hydrox cookies. Remember those? Google doesn’t: . Hydrox was like Oreo (pl. Oreos), but was called Hydrox (pl: Hydroxes?) In 2008, Kellogg’s brought Hydrox back “as a limited 100th anniversary edition,” … Continue reading →

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What’s in a ‘Like’? Oreo, Facebook and the Future of Social Brands

Posted on February 28, 2011 by David Puner

Click here to read my MediaBloggersBiz.com piece, published today. You may just Like it… Cross-posted on usblog.havasdigital.com

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Does Coke Want To Be More Than Liked?

Posted on February 23, 2011 by David Puner

Just took a look on Facebook and saw this curious update from Coca-Cola at the top of my news feed: Not to state the obvious, but the update is asking 22.5 million Facebook users who have already “Liked” Coke to … Continue reading →

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From From Like to Unlike: World’s Largest Taco Giveaway on Facebook Hates My Printer

Posted on February 9, 2011 by David Puner

For one taco, Taco Bell today offered to buy my Facebook Like. I accepted. Oh no… here it comes… sorry…can’t stop… must type… they had me at Taco. Baaah! Sorry. Then, I couldn’t print out the coupon. It seems from … Continue reading →

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On Facebook, You Like This Guy a Lot

Posted on February 3, 2011 by David Puner

“Actor”/personal brand Vin Diesel has more than 20.4 million Facebook fans/likers. Diesel power! That fandom ranks V.D. No. 13 overall on the Facebook Fan Page List. Yup, Vin Diesel. Why? Well, maybe because he started Facebooking a while back and … Continue reading →

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Back to Your Future: “What Is Internet Anyway?”

Posted on February 2, 2011 by David Puner

This tremendous Today show clip is, um, today circulating around the very Internet Katie and Bryant (along with some other person) were not quite understanding (or, it seems, caring much about) back in 1994. Katie thinks the @ means “about.” … Continue reading →

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